“Gravity” doing phenomenally well

The movie Gravity has moved from just a successful film to the category of “phenomena”:  Why the World is Watching ‘Gravity’ – WSJ.com

Now heading into its third weekend, “Gravity” is an increasingly rare phenomenon: a movie that draws audiences in droves, yet also wins joyous praise from critics. Exhibitors are thrilled that word is out the film should be seen not at home but in theaters, on a big screen, with high-quality sound. Comedian Albert Brooks slyly underscored the rewards of the immersive big-screen experience, tweeting “Just watched Gravity on an iPhone. Not that impressed.”

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If current trends continue, “Gravity” is likely to end up grossing more than $500 million world-wide, territory rarely seen by movies that aren’t based on a comic book or toy and released in summertime or holiday season. It is unlikely to approach the world-wide grosses of movies like this year’s No. 1 hit, “Iron Man 3,” which sold more than $1.2 billion in tickets around the world.

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